Social Media and Communication
About the course
The course is mandatory for the achievement of BA AAT
An introduction to social media and new technologies, with an emphasis on understanding and using social media and networked user-generated content for different communication purposes.
Objectives of the course
Knowledge
The candidate has: - Basic knowledge of social networking sites’ role and potential in marketing. - Basic knowledge of how social networking sites affect us. Why do we use them? How do we (re)present ourselves? Is privacy possible? How does information spread?
Skills
The candidate is able to: - Make use of different channels of media for strategic communication purposes.
Competence
The candidate is able to: - Understand and facilitate various media for communication purposes.
Credit reduction
If you pass the examination in this course, you will get an reduction in credits (as stated below), if you previously have passed the following courses:
- MDA-1012 Digital Media and Communication 10 ects
Teaching methods
- Mainly lectures, following a weekly time schedule.
- Individual work, including obligatory assignments.
- Teamwork, including mandatory assignments
All courses will be evaluated in accordance with the quality systems of UiT.
Language of instruction and examination
EnglishRecommended reading/syllabus
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Pensumliste for MDA-1002 Sosiale medier og kommunikasjon (VÅR 2024)Information to incoming exchange students
Examination
| Off campus exam | Hand in: 07.06.2024 14:00 Hand out: 03.06.2024 09:00 Duration: 5 Days |
Grade: A–E, fail F |
To take an examination, the student must have passed the following coursework requirements
| Oral presentations | Grade: Approved – not approved |
| Written assignments | Grade: Approved – not approved |
| Different oral, written and practical assignments | Grade: Approved – not approved |
| 75% attendance is required in order to take the exam | Grade: Approved – not approved |
Everything you need to know about before, during, and after the exam; registration, absence, appeals, and diplomas: UiT Exams homepage
More info about the coursework requirements
Oral presentations (OBL1)
Written assignments (OBL2)
Different oral, written and practical assignments (OBL3)
75% attendance is required in order to take the exam (OBL4)