Svein Ottar Olsen
Professor
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Publikasjoner utenom Cristin
Selected publications in international referee journals
Olsen, Svein Ottar (2001). Consumer involvement in seafood as family meals in Norway: an application of the expectancy-value approach, Appetite, 36 (2), 173-186.
Olsen, Svein Ottar & Olson, Ulf (2002a). The Effect of Alternative Multientity Scaling Formats on the Consistency of Country-of-Origin Attitudes. Journal of International Business Studies, 33 (1), 149-67.
Olsen, Svein Ottar (2002b). Comparative Evaluation and the Relationship Among Quality Performance, Customer Satisfaction and Repurchase Loyalty. Journal of the Academy of Marketing Science. 30 (3), 24-249.
Toften, Kjell & Olsen, Svein Ottar (2004). The Relationship Between Quality, Cost, Value, and Use of Export Market Information. Journal of International Marketing,12 (2), 104-131.
Olsen, Svein Ottar, Wilcox, James & Olsson, Ulf (2005). Consequences of Ambivalence on Satisfaction and Loyalty. Psychology & Marketing, 22 (3), 247-269.
Olsen, Svein Ottar (2007). Repurchase loyalty: The role of involvement and satisfaction. Psychology & Marketing, 24 (4), 315-341.
Olsen, Svein Ottar, Scholderer, Joachim, Brunsø, Karen, & Verbeke, Wim (2007). Exploring the relationship between convenience and fish consumption: A cross-cultural study. Appetite, 49 (1), 84-91.
Olsen, Svein Ottar & Ruiz, Salvador (2008). Adolescents influence in family meal decisions. Appetite, 51, 646-653.
Olsen, Svein Ottar, Prebensen, Nina & Larsen, Thomas A. (2009). Including ambivalence as a basis for benefit segmentation: a study of convenience food in Norway. European Journal of Marketing, 43 (5/6), 762-783.
Tudoran, Alina, Olsen, Svein Ottar & Dopico, Domingo C. (2009). The effect of benefit information on consumers’ health value, attitudes and intentions. Appetite,52, 568-579.
Olsen, Svein Ottar & Grunert, Klaus (2010). The role of satisfaction, norms and conflict in families eating behaviour. European Journal of Marketing, 44 (7/8), 1165-1181.
Tuu, Ho Huy, Olsen, Svein Ottar & Linh, P. T. T. (2011). The moderator effect of perceived risk, objective knowledge and certainty in the satisfaction-loyalty relationship. Journal of Consumer Marketing, 28 (5), 363-375.
Olsen Svein Ottar & Skallerud, Kåre. (2011). Retail attributes’ differential effects on utilitarian versus hedonic shopping value. Journal of Consumer Marketing, 28 (7), 532-539.
Tuu, Ho Huy & Olsen, Svein Ottar (2012). Certainty, risk and knowledge in the satisfaction-purchase intention relationship in a new product experiment. Asia Pacific Journal of Marketing & Logistic, 24 (1), 78-101.
Honkanen, Pirjo, Olsen, Svein Ottar, Verplanken, Bas & Tuu, Ho Huu. (2012). Reflective and impulsive influence on unhealthy snacking: the moderating effects of food related self-control. Appetite, 58, 616-522.
Tudoran, Alina, Olsen, Svein Ottar & Dopico, Domingo C. (2012). Satisfaction strength and intention to purchase a new product. Journal of Consumer Behaviour,11, 391-405.
Wien, Anders Hauge & Olsen, Svein Ottar (2012). Evaluation context’s role in driving positive word-of-mouth intentions. Journal of Consumer Behaviour, 11, 504-513.
Olsen, Svein Ottar & Huynh, Thi Xuan Mai (2013). Consumer participation: the case of home meal preperation. Psychology & Marketing, 30 (1), 1-11.
Olsen, Svein Ottar, Tudoran, Alina, Verbeke, W & Brunsø, K. (2013). Extending the prevalent consumer loyalty modelling: The role of habit strength. European Journal of Marketing,47 (1/2), 303-323.
Cong, Le Chi, Olsen, Svein Ottar, & Tuu, Ho Huy (2013). The role of ambivalence, preference conflict and family identity in food choice. Food Quality and Preference, 28, 92-100.
Tuu, Ho Huy & Olsen, Svein Ottar (2013). Marketing barriers and export performance: A strategy categorization approach in the Vietnamese seafood industry. Asian Journal of Business Research, 3 (1), 66-81.
Tuu, Ho Huy & Olsen, Svein Ottar (2013a). Consideration set size, variety seeking and the satisfaction-repurchase loyalty relationship at a product category level. Asia Pacific Journal of Marketing and Logistics, 25 (4), 590-613.
Huynh, Thi Xuan Mai & Olsen, Svein Ottar (2014). Consumer participation in virtual communities: the role of personal value and personality traits. Journal of Marketing Communication (accepted).
Wien, Anders Hauge & Olsen, Svein Ottar (2014). Understanding the relationship between individualism and worth-of-moth: a self-enhancement explanation. Psychology & Marketing, 31 (6), 416-425.
Alm, Siril & Olsen, Svein Ottar (2014). Exploring seafood socialization in the kindergarten: An intervention’s influence on children’s attitudes. Young Consumers (accepted).
Alm, Siril & Olsen, Svein Ottar, Honkanen, Pirjo (2015). The role of family communication and parents’ feeding practices in children’s food preferences. Appetite (in press).
Olsen, Svein Ottar, Tuu, Ho Huy, Honkanen, Pirjo, & Verplanken, Bas (2014). Conscientiousness and (un)healthy eating. The role of impulsive eating and age in the consumption of daily main meals. Scandinavian Journal of Psychology (accepted).
Forskningsinteresser
RESEARCH INTERESTS
Social Psychology (Attitude Strength – Attitude-behaviour models / measurement)
Consumer Behaviour (Perceived Quality/Satisfaction/Loyalty/Branding)
International Marketing (Country-of-Origin research/Country Image)
Product Development (Product testing – perceived quality/satisfaction)
Generic - Commodity Marketing / co-branding (different aspects)
Research Methods (Survey research/Attitude measurement/Context Effects/SEM-LISREL)
Food Choice and (Sea)Food Consumption Behaviour (different aspects)
Medlem i forskningsgruppe
CV
Se vedlegg
Vedlegg:
- Publications 1980-1999 (doc)
- Publ-SOO-2000-2020 (pdf)
- CV-short-13 (doc)