BED-3117 New Venture creation - 10 stp

Society and the business community are increasingly demanding practical skills and experience in problem-solving, idea development, and teamwork. This course provides an in-depth exploration of entrepreneurial processes in new ventures, including how to identify and develop business opportunities, as well as the strategies entrepreneurs can—and should—use to capitalize on them.

Students will gain a comprehensive introduction to fundamental entrepreneurship by examining theories and real-world case studies on launching and growing a successful startup. This involves analyzing critical factors that position entrepreneurs as key societal actors, along with the strategic processes and decisions surrounding market entry, product and service innovation, financing, distribution, and commercialization.

Over the semester, groups of four students will create a business plan for a student-led startup. They will leverage their knowledge to pinpoint a specific problem or niche market and devise an innovative solution. Throughout the process, students receive guidance on developing a business model and preparing to launch their own venture.

Students have to hold a bachelor's degree (180 ECTS).

Application code is 9371-Enkeltemner på masternivå.

The Norwegian grading system is an A-F scale in which A is the highest score and F is fail. An average grade C from a bachelor degree issued in Norway is the minimum requirement for admission to the master's level for students with Norwegian study background. For applicants from outside of Norway, an average grade equivalent to a Norwegian C is required.

Knowledge:

• Demonstrate advanced theoretical and practical knowledge of entrepreneurship by analyzing and applying both academic and real-world frameworks.
• Develop entrepreneurial solutions for societal challenges by leveraging contextual insights to drive sustainable impact.
• Acquire a comprehensive insight into business development, including effective idea generation, market analysis, resource mobilization, product and service innovation, leadership, and team dynamics.
• Integrate sustainability and ethical business practices into modern ventures, ensuring a responsible approach to entrepreneurship.

Skills:

• Apply critical analysis and independently use established theories, methods, and tools to identify and resolve real-world entrepreneurial challenges.
• Demonstrate independent project execution by conducting a focused entrepreneurship project under supervision, addressing genuine business needs.
• Exhibit effective communication and collaboration skills in professional settings, working cohesively with teams and stakeholders throughout the entrepreneurial process.
• Manage and reflect on uncertainty and complexity in today’s business development landscape, adapting as conditions evolve.

General Competence:

• Foster an entrepreneurial mindset and problem-solving approach by taking initiative, demonstrating creativity, and accepting responsibility for personal learning.
• Achieve communication proficiency by effectively conveying disciplinary knowledge and personal insights, both in writing and orally, to engage diverse audiences.
• Cultivate critical thinking and analytical problem-solving skills, considering multiple perspectives and potential outcomes.
• Develop strong networking and teamwork abilities, functioning effectively as both a leader and contributor in diverse environments.
• Demonstrate adaptability and agility by responding swiftly to changes in the business landscape and capitalizing on new opportunities.

Employ holistic project management by integrating various knowledge areas and skills to deliver effective, sustainable solutions.